Ed has spent the last 20 years as an entrepreneur starting, running, consulting and investing in small businesses. As such, he has become an expert at being a generalist. The most dangerous part of any business is the part you don’t know or worse, the part you don’t know you don’t know. Over the years Ed has learned to keep up with lawyers, accountants, business managers, IT providers, marketers and sales people. What he’s determined is there are a lot of people that will sell you anything you want but not necessarily what you need. Ed’s passion is to use his years of diverse experience to help new and aspiring entrepreneurs disconnect from the matrix!
In this presentation, Ed will cover the basics of digital marketing. Digital marketing can be costly. If you’re in the dark, you could be missing out on tremendous potential OR wasting your hard-earned money on strategies that don’t work. If you don’t know the basics, you’re easy prey for any marketing firm that walks in your door. How do you even know if you need digital marketing and if so, which type? Not all types are created equal. Funnels, Squeeze Page, SEO, PPC, Drip, Conversion, CTR, Re-Targeting, Cold email, Autoresponders, Engagement. If I just blew your non-digital brain, this is for you!
Don’t be a digital victim, come and learn what digital marketing is and what types may be beneficial to your business.
Ed Toth is the owner of S3 Solutions. He lives in Pensacola with his wife of 25 years and two sons.